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Segmint Expands Sales and Technology Teams

Segmint Inc. added two more key members to their sales and technology teams.

9/20/2010

Akron, Ohio – Segmint Inc., a Northeast Ohio technology company, is excited to announce the addition of two key members to the sales and technology teams respectively. John P. Cale, Co-Founder of Segmint, was named Vice President of Business Development. Tyler Cooper was named Project Manager.

Cale is a 25-year sales and business development executive with experience in entrepreneurial vision, creation of new technologies, and review and streamlining of financial processes. Recently, Cale served as a Senior Solutions Consultant for the Professional Services Division of IKON’s Global Document Management Solutions. In this role, Cale interacted with and supported over 40 sales executives, providing marketing strategy, technical expertise, business process automation, and solutions within multiple verticals such as: Finance, Healthcare, and others. Prior to joining IKON, Cale worked with other Technology Management Providers, which involved responsibility for sales and Market Development in the Eastern United States including help in the development of a national software solution.

Cooper most recently worked at ProSource Solutions based in Akron, Ohio. As a consultant, Cooper worked on a variety of projects including windows deployments, IT processes design, and IT strategy for Fortune 500 clients and government agencies across the US. Prior to ProSource Solutions, Cooper worked for technology start-up 3jam, Inc. At 3jam, Cooper was part of the integral team who grew users from 1,200 to over 3 million in 3 years, resulting in a CNET Webware 100 award in 2007. Cooper received a bachelor’s degree in Management Information Systems from Stetson University.

“Segmint is focused on hiring talented, experienced individuals to drive growth for our customers and our business,“ said Rob Heiser, President and CEO. “We are excited to have John and Tyler join our team and look forward to their contributions as we grow our business.”


About Segmint

Segmint is a technology company committed to facilitating online delivery of pertinent and compelling offers to customers of financial institutions through identification of customer spending patterns and Key Lifestyle Indicators (KLIs). Segmint's software enables anonymous spend analysis from a wide variety of data sources. Segmint intends to become a leader in micro target marketing, with the distinct advantage of being able to deliver the right message to the right customer at the right time, a Segmint of One.

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