Segmint Inc. Hires Enterprise Architect

Segmint is excited to announce the addition of a member to our technology team. 

5/3/2011

Akron, Ohio – Segmint Inc., a Northeast Ohio technology company, is excited to announce the addition of a member to our technology team. Mark Rahija has joined Segmint as an Enterprise Architect. 

Rahija comes to Segmint with over twenty years of experience in distributed enterprise applications. Previous to Segmint, Rahija worked with GE Nuclear Field Services, Bailey Industrial Controls, and worked as a consultant with multiple insurance companies, banks, British Petroleum, the National Aeronautical and Space Administration, and Web MD. His role at Segmint will focus on the business functionality and technical application of Segmint’s core product, SegmintOne. 

“I am excited about being able to apply my experiences with enterprise systems to an up-and-coming company,” says Rahija. “I started a year ago as a consultant and there was great chemistry with the team and I enjoyed being here. Plus I see where Segmint is heading and I like it.” 

As more and more financial institution customers turn to online banking instead of visiting a branch in person, banks need help transitioning their traditional marketing initiatives to more digital and customer-centric programs. Segmint helps financial institutions build digital relationships with their customers. By anonymously analyzing customers’ transactions and assigning Key Lifestyle Indicators (KLIs), financial institutions can strengthen their relationships with their customers.

David Hadley, the Chief Technology Officer says about Rahija, “Mark’s experience with distributed enterprise applications is an invaluable addition to the team--we have already made great progress toward our goals. He also fit in so well with our culture. These things combined made it an easy decision to bring him on board!” 

About Segmint

Segmint is a technology company committed to facilitating online delivery of pertinent and compelling offers to customers of financial institutions through identification of customer spending patterns and Key Lifestyle Indicators (KLIs). Segmint's software enables anonymous spend analysis from a wide variety of data sources. Segmint delivers the right message to the right customer at the right time, a Segmint of One.