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Today’s savvy consumer expects to receive relevant and engaging information that meets their growing demand for customized service and simplicity.
Segmint’s breakthrough digital marketing technologies help FIs and businesses meet this demand by anonymously analyzing customers’ real-time transaction streams and anticipating spend patterns -- and then delivering highly targeted online offers to customers across the digital spectrum.
Our technology solutions – Engage, Reach, Offers, Monetize and Co-Brand/Card - are setting a new industry standard for enhancing customer relationships by helping businesses to successfully engage in dialogue marketing with customers in their channel of choice.
Will Segmint have direct access to Financial Institution (FI) customers?
Segmint is a data service provider to FIs and does not have direct contact with any individual customers. Segmint tags customers with specific KLIs, but it is up to the FI to authorize the offer. As a result, individual FIs are responsible to determine how they notify their customers about the marketing of offer selections.