Overview
Segmint facilitates online delivery of pertinent and compelling offers through anonymous identification of customer spending patterns and Key Lifestyle Indicators (KLIs).
Key Lifestyle Indicators (KLIs): Robust consumer behavior classification system containing thousands of unique identifiers. KLIs allow financial institutions to segment their customers like never before.
Segmint offers financial institutions the ability to segment customers and target marketing messages with a level of precision that is unique in the marketplace. At Segmint we don’t do mass surveys or lump people together by the street they live on.
Segmint allows users to:
- Understand and act upon the interests and activities of each individual customer
- Target product offer timing to activities and life events of clients
- Customize marketing messages to the specific needs of customers
In addition, Segmint will help increase customer goodwill and better retain customers with an innovative product that enables free ‘thank you’ rewards, specifically selected based on the individual KLIs for that client.
Call 1-888-Segmint or email us at info@segmint.com for more information.